SO Group is pledging to help raise awareness of men’s health within the events industry. They are challenging their team members and the wider event industry to join the annual Movember campaign that sees men across the globe growing moustaches for the duration of November.
Danielle Moss, Marketing Manager, said:
“Movember manages to address a serious issue in a fun and engaging way. We want not only to bring our own guys on board, but to open this out to the industry. The event industry boasts great working relationships and strong networks which lends itself perfectly to engagement in an initiative such as this. We want to encourage participation from everyone, from the guys on the shop floor to accounts teams to CEOs.”
Danielle Moss concluded:
“I look forward to walking around the show floor during November, there will be no hiding your commitment to this great cause”.
A dedicated network for everyone in the events industry has been set up so that Mo Bros and the Mo Sistas who support them can keep up to date, raise funds and post pictures. The network can be found at http://uk.movember.com/
Category: General Event Industry News