Map My Tracks Backs Cracknell World Record Attempt
Map My Tracks is backing double Olympic champion, James Cracknell, in his attempt to set a world record for cycling from Land’s End to John O’Groats this month.
Cracknell and a team of three elite riders will take part in the HotChillee End To End Challenge starting on Saturday, October 17 It will be an attempt to establish the first world record for a cycle relay team from one end of the UK to the other.
Kent-based sports tracking specialists Map My Tracks will be providing real time tracking of the End To End Challenge. Cracknell and the team can be followed live online at www.mapmytracks.com as they power their way across Britain. Map My Tracks is also providing live Twitter updates, a photo stream and race statistics of the record attempt for online spectators to follow.
The 842 mile classic route is covered by hundreds of cyclists every year in charity rides typically taking nine to 14 days – Team HotChillee’s target is 40 hours.
Nick Tatt, of Map My Tracks, said: “We are really excited to be part of this impressive record attempt. Map My Tracks is all about showcasing sporting achievements of this kind so that people can follow the action around the world as it happens. We’ll be tracking the progress of the riders live on our website, www.mapmytracks.com
Cracknell, who this year rode in the London-Paris Cycle Tour and the L’Etape du Tour, said: “Cycling has become a huge part of my sporting life and setting a new world record from Land’s End to John O’Groats has been a goal of mine for a while.”
The 37-year-old double Olympic rowing gold medallist said “I’ve rowed across the Atlantic and skied to the South Pole but I know that cycling from one end of Britain to the other at world record pace will be my toughest challenge yet.”
Cracknell, who will lead next summer’s Deloitte Ride Across Britain, added: “The opportunity to cycle the length of our beautiful country is something I relish. The HotChillee cyclists are determined to do something special and our record attempt will help me prepare for the Ride Across Britain.”
Sven Thiele, of HotChillee, the global marketing and events company staging the world record attempt, said: “We’re proud to have a world class athlete on our team to attempt the world record. James and the HotChillee squad epitomise what we’re all about.”
Thiele added: “It’s going to be a tough challenge which will push them to the limit, mentally and physically. But we’re determined to achieve an inspiring, world class cycling performance on the UK’s classic long distance route.”
The HotChillee End To End team will ride the 842 miles non-stop on aerodynamic time trial bikes. One rider will always be on the road, with the other three resting in a support vehicle.
The current record for the End To End ride by a single rider is held by ex-pro cyclist Gethin Butler, who covered the distance in 44 hours, four minutes and 20 seconds in 2001.
The other HotChillee End To End riders are London-based Australian IT director Jerone Walters, Steve Golla and Phill Sykes.
Category: Sporting Events
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